And if Amazon launched its cryptocurrency? A new LendEDU survey gives us some interesting news about what would happen ...
While Amazon continues its rapid international expansion in several sectors (the latter, the food and health care sectors, while it should enter the banking system in style in the future), the news in the last few days is the result of research, according to which more than half of the buyers of the marketplace in Jeff Bezos would make use of one criptovaluta created by Amazon on your site.
1.000 buyers interviewed by LendEDUin fact, 51,7% said they were in favor of the idea of a cryptocurrency created by Amazon to make purchases on the portal. Users of Amazon PremiumIn research, they said they were even more favorable to using a type currency bitcoin, which the questionnaire described as "Amazon Coin": the survey showed that 58,27% of Prime subscribers would have used this asset. Among other findings, approximately 22% answered "no" to the idea, while 26,4% replied that they were "uncertain".
Not only: the survey also wanted to understand the degree of customer openness towards a possible banking service by Amazon, finding that 45% were inclined to use Amazon as their primary bank account, while 49,6% would have used a savings account created by Amazon. The least interested, 14,9%, were not open to the idea of the savings account and about 17% said they would have had more confidence in Amazon compared to a bank, with 38,3% who then declared that it would have "the same level of trust".
Additionally, the majority of respondents, 50,3%, said they were open to using the Bezos company to apply for a personal loan. The evaluation percentages of use of the e-commerce giant's service for a mortgage are down: about 30% said they would sign for an Amazon mortgage, 31,6% "would not even have tried" and 38,2 % of respondents were "undecided".
